How to Work With Brands Part #2: How to Pitch for Paid Collaborations Once you’ve perfected your influencer media kit, you’re ready to start pitching to brands and businesses.. It’s generally a good idea to contact brands who are already working with influencers, as they are more likely to have an allocated budget and a streamlined process in place for managing campaigns. Choosing the right brand to partner with is the essential first step. Totally, Instagram influencer marketing is a great marketing strategy for brands to reach their target audiences and for influencers to get more deals done and build their own brand social characteristics. Your intentions are aligned for success already! Write a short and catchy subject … As a creator who is on the go with an audience that is too, it's crucial to find timeless, effortless pieces that consistently make a statement time and time again.”. When done right, influencer marketing can help you tap into the already established audience and reach of an influencer to raise brand awareness. Influencer Marketing 101. Brands have one shot to make a … ⬆️ All available online @Target. I didn’t know who to reach out to, I didn’t really know what to say, and I didn’t even know if I was qualified to ask for a collaboration. Well-crafted subject line. Start by building a relationship with the recipient of your letter. If you’re a content creator, influencer, or brand ambassador, know that more and more brands today are looking to work with content creators. We have been following your profile on [insert social media platform] and love your posts on [insert topic]. If you have a podcast like me, you can also pitch brands for podcast advertisements. If you have a Twitter, Facebook, or LinkedIn and you consistently post on these platforms for your blog/brand, you can also pitch these platforms to be included in brand collaborations. The brands you reach out to should feel like they would seamlessly fit into your personal brand on social media. They could refer you to other brands … TikTok is becoming one of the most popular social media platforms in 2020. 1. Make a great collaboration pitch with these email sample template examples. First things first, make sure you have figured out how you will be reaching out to the brand and where to find the appropriate contact. achievement of yours to really catch the brand’s attention. Here are a few examples of Instagram stories I’ve put together for brands: Some of my favorite brand collaborations include Instagram story takeovers. But I’d love to bring podcast advertisers on by the end of this year! In fact, this was … Next, we need to write a stellar introduction for your brand email pitch template. Brands and business owners are rightfully wary when dealing with unknown influencers – there’s always the risk of getting ripped off, shafted or slandered online. In this blog post, I’m going to teach you about the prep work that needs to be done before reaching out to a brand, how to format your email pitch for a collaboration, various writing examples, and my insanely specific tips along the way. How to Create an Epic Influencer Brand Pitch Know Your Brand. My name is Emma. People will only convert into your customers when they begin to recognize and see your brand. So as both a linguist (that was my degree, way back when!) You’ve learned my exact formula for reaching out to brands for an Instagram collaboration. [ad] • DRY SHAMPOO! Again, in consideration for their time, don’t make the brand work to find information about you. Here are a few things you can pitch to brands as a microinfluencer. ... You never know if the person standing before you is the very influencer who will share you and your message with their audience, catapulting your brand to an entirely new level of impact and growth. Of course, one of the easiest ways to pitch brands as a micro influencer is to get help from someone with experience. Follow-up in a week’s time and if you still haven’t heard back a few days later, … #wfhlife #remoteworking #workremotely, A post shared by Emma | Seattle Content Creator (@emmasedition) on Apr 10, 2020 at 8:27am PDT. Here’s a tiny, but mighty power move to do before you reach out to a brand: engage with the brand’s Instagram account in as many ways as possible. Just one of the elements that can make micro-influencers successful is their ability to align authentically with certain brands. Are you a microinfluencer (under 50,000 followers) looking to work with brands? A brand would rather have an influencer who regularly engages with her audience, and who succeeds in having people share her work on a regular basis. Ask yourself, does your vibe match the brand’s vibe? Spend $30 on @Neutrogena products at @CVS_beauty, get a $10 Gift Card through Fandango just by showing your receipt! how you will be reaching out to the brand and where to find the appropriate contact. All this said, the micro-influencer sphere is becoming increasingly competitive, so here follow some tips on how to be pitch perfect when approaching brands. Next, clearly link your Instagram and Media Kit. (Are you ready?). How To Become An Instagram Influencer; How To Get Brands To Notice, Collaborate And Pay You As An Influencer; Things To Include In Your Pitch. Lastly, a super tiny detail here: I used to send my media kit as an attachment but recently started linking it directly in the email. According to an analysis of 12 million outreach emails by Backlinko, only 8.5% of all outreach emails get a response. The idea here is to show that you love the brand, organically engage with it, and have taken the initiative to start a relationship with them. See more ideas about online branding, pitch, blogging tips. To be able to travel, grow, and learn more about other cultures and ourselves is one of life's greatest treasures as well as being able to share those experiences with others. When you are sending an email to an “influencer”, it really doesn’t matter what you’re asking them to do (write about your product, attend your event, share your post in social media) the same components of your pitch need to be present. Whether you’re negotiating paid brand deals or you’re just starting out with gifted exchanges, Instagram posts are one of the most common things you can pitch to brands. I would love help contribute to the series by having your product be the star of the show when I visit (insert drool-worthy travel destination here).”. 1. It helps me get into work mode. Almost all the podcasts I listen to have some form of advertisements on their podcast. It’s truly about how you and the brand can work together to benefit each other and create buzz-worthy content. Hi there! Remember: don’t ask the influencer to jump through a lot of hoops, contact you outside of the system, or otherwise make life difficult. I like to look up the brand + influencer marketing and see who works within that field. Boom. Pins are a great way to continue to drive brand awareness for a brand – especially if a pin gets pinned over and over again. The result was 20 unique Tweets, 2 customized YouTube videos, and 1.7M brand … I thought it would be helpful to put together a post with some scripts… My Pinterest account drives between 1 – 1.3 million monthly impressions. Influencers can encourage followers … But, don’t try to completely alter yourself or your content to fit every brand’s vibe that you’re reaching out to. Have you tried the Neutrogena Liquid Foundation or Eye Perfecter yet? Most emails go unread. Okay, I’m about to share the best pitch I’ve done so far. When you pitch companies or agencies, keep your pitch letter short, sweet and to the point. For more blogging tips, I recommend also reading: 7 Negotiation Tips for Bloggers & Brand Collaborations, 5 Lessons I’ve Learned From My Top Earning Brand Collaborations of 2019, 5 Lessons I’ve Learned from Gifted Brand Collaborations, How to Reach Out Collaborate With Brands as a Blogger. Choose your clients wisely • P.S. If I’m able to offer a blog post, an Instagram post, IG stories, pinterest pins, tweets, and a Facebook post, and maybe a TikTok video, I can do that for a brand. I’m not a regular influencer. Plus brand is able to build back links to their website and I’m able to pin all the images of the brand from the blog posts to Pinterest. Some brands might be looking to build their LinkedIn presence or target a specific audience on Facebook. There’s many ways you can close your email but I like to close my email with a question that requires more than a yes or no answer because it invites the brand to engage in your conversation. Personally, I like writing blog posts for brands and accompanying that blog posts with social media posts. Research the brand before pitching. How to Create an Elevator Pitch for Your Personal Brand. But hey, if you need a little help with your feed (I’m talking an Instagram facelift and some direction), don’t worry girl, I got you. I took on more this year, knowing I don’t have much of a social life or holiday parties to attend (thanks Covid & 2020). Instead of: “Would you like to collaborate with me?”, Try: “What are your thoughts on working with me on this collaboration idea?”. Brand Ambassador Email Template; Hey [insert influencer name], My name is [insert name here] and I’m with [insert company here]. If a brand requests a blog post, I also ask to also create a few Pinterest pins for it. We pitched the influencer and he immediately understood the value of the brand relationship and recognized the fit with his audience. I am here today though, to tell you how to put together a proper pitch that will impress brands and get you work. Introduce yourself (who you are and what you do), Explain why working together makes sense (use brand buzz words, values, and explain how you could benefit them), Directly link your Instagram and Media Kit, Ask a question that’s not a yes/no question. You’ll also learn how to pitch brands … You got this! Okay, yay! Take a moment to compare your aesthetic, your style, and your values to the brand you are reaching out to. Looking forward to your next post! We would like to invite you to become a brand ambassador for our company! There are millions of brands out there, and not all of them will be the right match for you. Get DRESSED, get READY for the day ☀️: even though I’m wearing leggings (which are so comfortable by the way), I still put a cute top on and a cardigan that works for both the office and at home. COMMUNICATE with your significant other/roommates when you plan on hopping on CONFERENCE CALLS: Both Brandon and I are working from home and we both have conference calls ☎️ throughout the day. But, don’t be afraid to move things around to find something that works perfectly for you. Waterl

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