Choose a keyword category ( Benefit, Topic, or Pain-Point ), then enter your keyword. If you wanted to, you could probably even take it a step further: Weird words are a great way to snag eyeballs (notice we didn’t say “get attention”). Compare a famous person to a category that they wouldn’t usually have anything to do with. You can have the best email marketing strategy in the world, but it’s useless if no one opens your emails. 10 “last chance” emails, constant discounts). Easy, simple way to make someone to write you an e-mail in the expected format. But it’s not as easy to imagine, which means it takes you longer to process and understand (and notice – the examples are all still concrete images). I wanted to prove my parents wrong so bad, and that’s what pushed me to succeed in, There’s no one that’s gone through more pain doing, Here’s how you use Microsoft Excel to make your, Here’s how to use Google Docs to save all your, Put this script in your email footer and you’ll likely get 2 more, Take 45 seconds to install this Chrome Extension that every, Here’s how learning to outsource on Fiverr can help your, Here’s how KopywritingKourse.com helped me increase my, For a full month I would wake up every night having nightmares about, I don’t know about you, but the first time I worked with a, My trick to calm myself down before giving a, Respond to this email and let me know your fears about, Every trick I use to do quality work in the, The lowest cost (yet highest ROI) trick I’ve learned in my 8 years of. This needs to be done with the help of your subject line. How can you use all this to write better subject lines? It turns anyone into an email automation wizard.”. Step 3: Copy, like and use the subject lines you prefer. Compare two things that usually wouldn’t be compared. Impart your knowledge of [TOPIC] on people by showing them some cool tips, tricks, tools and hacks you’ve learned over the years! Email subject lines are usually better as teasers than summaries – but sometimes it’s worth being direct. If your customers get interested in your mail, they are sure to open it. Cold Email Subject Line Generator. HTML Mailto Link Code Generator Tool. It uses a stronger verb and tells you something about the character. Because, in your email subject lines, it’s better to use words that people can picture. Here are a few great subject line examples we had to leave out: But you can use them. Why not give the people what they want? All you need to do here is pick your customer’s interest. Test your direct subject lines against your other templates to find the winners for your business. The email subject line also pops because it has a lot of buzzwords, including "hot," "freebie," "gifts," and "alert." #1 Free Subject Line Rating Tool. }); Ex: Copywriting | Blogging | Welding | Sales | Dogs. One word subject lines are rare, so they can catch someone’s eye in the inbox. Has it helped you become a better employee or entrepreneur? You will be asked to input the type of service you provide, for example, SEO services. Email Subject Line Generator. [4] Papagno, C., Fogliata, A., Catricalà, E., & Miniussi, C. (2009).  It can be stuff about future generations, how having kids impacted things, or personal stories relating to both. But how do you create an exciting subject line? It’s a bit better, but…. $('#topictext').keyup(function(){ Name an action that someone might consider doing, then tell them not to do it. (1991). It can tap your creative juices. Random House. You build trust with your readers by sending them great content that they love (and knowing exactly what they want to see). Notice also – Upworthy’s stories are packed with emotion. One of the fastest ways to amp up your language is to swap out normal “placeholder” words like “easy” or “quick” with something more specific. Try Aritic PinPoint for Free now. Challenges and provocative questions create an information gap. This email subject line generator is so easy to use! Challenge your contacts to guess a winner or question something about themselves. Screengrab of Title-generator - Based on a keyword types, the tool generates 700 subject lines and headlines for ideas.Linkbait title-generator from Content Row. Put that name in your subject line, along with the benefit people will get. $('.topic').html($(this).val()); In their best-selling book Made to Stick [6], Chip and Dan Heath lay out the key factors that affect memorability. The second headline uses Method 4 and Method 1 (ask a question). Title Generator: create 700 headlines with ONE CLICK: Content Ideas + Catchy Headlines + Ad Campaign E-mail Subject Lines + Emotional Titles. Phrases like “and it’s perfection” or “gut-wrenching” are powerfully emotional. Outtale's generator is built [4], Why did we say “snag eyeballs” instead of “get attention?” Why do we say “brick-and-mortar words” instead of “concrete words?”.  These are great topics to talk about. Sincerely, All you have to do is fill in the input boxes on the home page. MailChimp. What problem do you solve? Sometimes all the clever tricks in the world can’t match up to just saying what you mean. What are the best email subject lines for 2021? Try adding in some of these kinds of words for a higher response. Talk about your experiences with it: Love is something everyone experiences at some point. How can you do each of the 5 methods? (You’ll notice this more or less spells out “SUCCESS”). classic ad by the copywriter Eugene Schwartz, A dad used his daughter’s princess phase to teach leadership skills, and it’s perfection, After Tesla thought aliens contacted him, he described his ‘encounter’ to the Red Cross, This teacher’s viral door decoration highlights a gut-wrenching truth about slavery, They’re expecting your email (e.g. Let’s cover that next. And when he writes headlines like this one, you can understand why. Why not give people what they want? ⇨ Email Swipe File, Copywriting Course © 2020 All Rights Reserved…giggity, https://copywritingcourse.com/email-list-ideas/, It wasn’t until 5 years into my career that I learned aboutÂ, How to make a career out of your passion forÂ, How much money can you make if you consult onÂ, The economy is shifting, and people in theÂ, It was difficult telling my friends at work I was going to quit and startÂ, Some of my friends HATED that I was so successful withÂ, It’s nice having a community of friends to support me in myÂ, My friends were always so curious how I startedÂ, Everyone that loved me was worries…..and that’s when I discoveredÂ, A loving spouse is what supported me the early and lean days of my, How to find people looking to buy large amounts of, I’ve never told anyone about this from my beginning, I wanted to prove my parents wrong so bad, and that’s what pushed me to succeed inÂ, There’s no one that’s gone through more pain doingÂ, Here’s how you use Microsoft Excel to make yourÂ, Here’s how to use Google Docs to save all yourÂ, Put this script in your email footer and you’ll likely get 2 moreÂ, Take 45 seconds to install this Chrome Extension that everyÂ, Here’s how learning to outsource on Fiverr can help yourÂ, For a full month I would wake up every night having nightmares aboutÂ, I don’t know about you, but the first time I worked with aÂ, My trick to calm myself down before giving aÂ, Respond to this email and let me know your fears aboutÂ, Every trick I use to do quality work in theÂ, The lowest cost (yet highest ROI) trick I’ve learned in my 8 years ofÂ, There was something just so enjoyable aboutÂ, I felt completely comfortable learning aboutÂ, It wasn’t until 5 years into my career that I learned about, How to make a career out of your passion for, How much money can you make if you consult on, The economy is shifting, and people in the, It was difficult telling my friends at work I was going to quit and start, Some of my friends HATED that I was so successful with, It’s nice having a community of friends to support me in my, My friends were always so curious how I started, Everyone that loved me was worries…..and that’s when I discovered. Upworthy has mastered curiosity gaps.  I keep a giant Google Doc full of my email ideas, and this should help start your own :), Enjoy the list of topics! In other words...why do these subject line templates work? Part of your email marketing strategy should be to write better email subject lines. You should use subject line generators only as a source for ideas that will help you come up with your own email subject lines. This subject line works by telling an unfinished story and being unexpected (by telling someone a normal action is a bad idea).  Here’s some examples: This is going to be how [TOPIC] has affected your career in any way. Copy/Paste all the stuff in this box then save this list of topics in your own files. Have you ever heard of an “information gap?” The term comes from a 1994 paper by behavioral economist and Carnegie Mellon professor George Loewenstein. Maybe a jail cell, a judge, or a gavel? ⇨ B2B Cold Email Templates Look at the copy and original subject line, and then at the option the program gave me.  Neville Medhora – https://copywritingcourse.com/email-list-ideas/, Select All Topics and Copy to Clipboard But to truly maximize the potential of your emails, you’ll need to do a little experimenting and testing with your subject lines. (Note: Will your audience know the word “succulent?” It’s usually better to stick to smaller words), Did you know? Over 10 Million Subject Lines Tested. If you’re searching for proven formulas to get your audience to take action, keep reading. So talk about how friends impact [TOPIC]. There are worse things than being clear. [2] Berger, J., & Milkman, K. L. (2012). Keyword category *. 1. It turns anyone into an email automation wizard, “You can have your campaign set up in minutes even if you have never used the software before, and aren't tech-savvy. Biz Tip: The 15 Best Free Email Subject Line Generators and Testers. Use our FREE RATING TOOL to Evaluate your Subject Line. The psychology of curiosity: A review and reinterpretation. });  Here’s some examples: These will talk about a super juicy subject: MONEY!  This is your chance to let it all out…. Instead of using all 5 methods at once (which is like using a sledgehammer to bang in a nail), choose 3 and do them well. [6] Heath, C., & Heath, D. (2007). So here are some templates to get you started. Friends are a super important part of your life. Outtale.  Send people cool tutorials on how they can immediately accomplish a specific task in the [TOPIC] industry: Relate to people on an emotional level by sharing your fears and doubts. Great email subject lines get more people to pay attention to you. The online tool allows you to generate good subject lines that have high open rates in just seconds. And the LeBron James of basketball is...LeBron James. Why? What does that even mean? Decide on the topic of your email. One of the two things is probably your service or your product – the other should be something completely unrelated. With your new subject line, amp up the emotion. Here are the results: Useful keyword in a subject line that converts. ⇨ Follow Up Email Templates To determine how clickable your email subject line is, submit your desired subject line for analysis. What makes online content viral?. (Credit for this subject line template goes to Laura Belgray). The best email subject lines aren’t stumbled upon. [0] Loewenstein, G. (1994). ⇨ Introduction Email Templates In just once line, it is able to give the potential reader a good reason to open it, especially if they love using Shutterfly. Here’s an example from a classic ad by the copywriter Eugene Schwartz. Explain why the event didn’t go well (and, potentially, why what you sell could make it go better). How can you earn half a million dollars a year? You do it without even thinking. The best subject lines are the ones that pique your readers' interest and compel them to click on your email. How-to articles are often the most searched articles out there. Results from this tool are based on 3 billion+ email messages that have been sent and tracked via SubjectLine.com's partners and clients. What are you promising? Here are the three steps you can use: A word of caution – it’s easy to turn this curiosity filter into clickbait. This is a simple way to defy expectations. This subject line tells the beginning of a story to build curiosity. Psychological bulletin, 116(1), 75. To use this mailto link generator simply use the options below to create a HTML mailto link code. [1] Kang, M. J., Hsu, M., Krajbich, I. M., Loewenstein, G., McClure, S. M., Wang, J. T. Y., & Camerer, C. F. (2009). Not perfect, but you may get a better result with more text available. Predicting affective choice. Journal of marketing research, 49(2), 192-205. The second one, right?  Many people have fears, so discuss them, and maybe even some solutions that you’ve found. $(function(){ Our Email Subject Line Analyzer enables you to write irresistible subject lines that get your emails opened and read. If you hear “farmer’s market,” you can instantly picture a farmer’s market. (2013). In this blog post, we’re sharing 177 of the best email subject lines out there, and insights on how to craft your very own high-converting subject lines. Email Subject Lines Create Curiosity. The third headline adds something unexpected (Method 3). You build your reputation as a sender over time. Choose a keyword category (Benefit, Topic, or Pain-Point), then enter your keyword. Take that idea and run it through the “curiosity filter” (the 5 methods). Questioning something that most people believe is a good way to grab attention. Not all words are created equal. If you want more examples of headlines/subject lines that use these 5 methods, look no further than Upworthy headlines like…. Emotions have a well-documented role [3] in making decisions – and even though the action you’re going for is a “click” instead of a “share,” amping up the emotion in your subject lines is probably going to help. Concrete imagery makes your subject lines more intriguing – it’s one of the best ways to be more unexpected with your subject lines. Psychological Science, 20(8), 963-973. This is where you open up about your challenges and struggles. This stands out because it is unusual, but it will stop working, The event you choose is as specific as possible, You connect why the event didn’t go well back to your business, The action is something someone might actually try, The comparative you choose is a positive thing people will want, Your email can explain why they have that quality, What’s in the email is relevant to your reader (not just about yourself), You aren’t wearing people out (e.g. And customize the subject lines from the tool above. What if you want to write your own email subject lines? [3] Suri, G., Sheppes, G., & Gross, J. J. Some words literally activate different parts of your brain. This is a quick way to be unexpected and intriguing. We canvassed the internet and squeezed as many the email subject line ideas out of our Funnelfly team for you. Step 1: Enter an Email Subject Line. Induce Interest.  Why not relate THAT to your topic? The email subject line tool up top has dozens of subject lines you can take and use right away. Give your solution to a problem a weird name. ⇨ Email Open Rate Examples Coming up with new and effective subject lines day in and day out can be a real struggle. Content Marketing Guides: What Is Content Marketing? If you hear “justice,” what do you picture? When it comes to email marketing, the best subject lines tell what’s inside, and the worst subject lines sell what’s inside. If you’re going to do this well, you need to make sure…. This could just as easily be an email subject line (Source, Gary Bencivenga). How can you not imagine a pair of fuzzy dice? Brain research, 1263, 78-86. Choose keyword category Benefit Topic Pain Point.  People relate to you more when you open up and get vulnerable. Then click "generate subject lines" to get a list of ideas for your next great subject line! One of the most helpful things is showing someone exactly how to do a specific thing. Dual coding theory and education. “Trust me” implies that there’s a story behind your advice. Subject line analysis. Link and qr-code maker creator generator set preset subject and body html a anchor href mailto:, post on SNS twitter Facebook or use as a short URL. It lets you choose your subject line style and idea and crafts a great subject line for you based on your selections. Mizy is an AI-powered subject generator that offers you suggestions based on the copy of your email. Take something that most people consider good and explain why it isn’t good. Coming up with subject lines that results in opens, clicks, and more revenue day in and day out is exhausting. It’s still available in the beta version but already can give you some nice lines. You can see following keywords that work magically when you put that in your subject lines … Neville Medhora – Kopywriter, Here’s some more helpful email resources: They are crafted with intent. Generate subject lines with high open rates in no time. Email Subject Line Generator. Weird names with concrete images are a good way to build curiosity. Enjoy all the email list ideas, hopefully they help jog your brain down the right path! Four of them are pretty self-explanatory, but sometimes it’s hard to be unexpected. Go through and ask how you can use each curiosity lever to make a more mouthwatering subject line. And create your own from scratch. So show people how [TOPIC] relates to money and various ways of getting more. Find weird ways to say normal things and you’re more likely to get attention (and opens, and clicks). Let us give you some subject line ideas – or check out the guide to write your own. 1. Enter Service you Provide Enter Recipient Company Name Generate Subject Lines. Check out five of the best email subject line generators: 1.  The good, the bad, everything: How-to articles are often the most searched articles out there. Maybe some friends are helpful, and some friends are not so helpful. The wick in the candle of learning: Epistemic curiosity activates reward circuitry and enhances memory. And the more likely someone is to click on it. Educational psychology review, 3(3), 149-210. Here’s how our tool works. 3 bonus tips to improve your email subject lines You got the email open benchmark, and the above email subject line formulas and examples will no doubt help you to improve your open rates. Name an event or occurrence. Use the Subject line generator to get high open rates with your cold emails. [5] Clark, J. M., & Paivio, A. you’re delivering a lead magnet you promised them), Your subject line promises them something they want, Your subject line makes them so curious they have to click, 5 research-backed ways to write mouthwatering subject lines (this bullet uses 3 of them), Why picking “weird words” can help people grok your emails, Another 11 email subject line templates that you can steal and customize, Start a sequence of events, but don’t finish (e.g. How Our Email Subject Line Analyzer Works. “Fuzzy dice” is peak concrete language. An email subject line generator can be of great value to help you write the right subject line. Upworthy headlines start stories, imply knowledge, and are most definitely unexpected (princess phase --> leadership skills?!). Please enter a valid email address to continue. The Email Subject Line Tester that will score your overall subject line quality and rate its ability to result in open and click-through rates. Then click "generate subject lines" to get a list of ideas for your next great subject line! Gary Bencivenga has been called the greatest living copywriter. Stories are intriguing, and this one is unfinished. The stunning thing is that we don’t even remember what the secret is!  Has [TOPIC] made your career better or worse? Do you have the courage to earn half a million dollars a year? It lets you choose your subject line style and idea and crafts a great subject line for you based on your selections. The lexical processing of abstract and concrete nouns. Humans are curious creatures. Step 2: Let Mizy read and analyze it. an unfinished story), Imply that you have information they don’t, How to earn half a million dollars a year. Take any subject line or headline, add a few of the 5 methods, and you’ll make people more curious. [1]. Replace normal words with arresting, emotional words. Here are the 5 ways you can make people curious: Really, this is all you need. Engaging your subscribers and enticing them with your subject lines is required for getting people to open your emails and receive your message. No credit card, no setup, no hassle. What if you want to customize a bit more? As long as the challenge doesn’t sound like a lot of work, these subject lines can build curiosity. The best formula for coming up with email list ideas is [TOPIC] + LIFE: Basically just take a topic you’re trying to write about and apply it to a common concept in life that most humans can relate to. Research by Jonah Berger [2] shows that emotional content is more likely to get shared, probably because they make people more likely to take action. (More on this in a second). And that’s what makes it one of the most famous ads of all time. It asks if you have courage. Start a 14-day free trial.  Everyone usually wants more money and ways on how to get it. Step 1: Copy & paste your email content. Make People Open your Emails. And the easier it is to pay attention to. Writing Advertorials Easiest Font To Read S&P 500 Company Slogan Effective Sales Letters Luxury Marketing Social Proof We’ll skip to the important part – 17 pages into his paper, Loewenstein lays out 5 ways that you can make someone else curious. The easier something is to understand, the easier it is to remember. This is a clever use of curiosity Method 5 (imply someone has knowledge, but doesn’t realize it). Name a positive quality that people are likely to want more of. Which headline is the most intriguing? The data scientists have analysed many email marketing campaigns and how a compelling subject line works. It’s important to master the art of writing awesome email subject lines to accomplish the following goals: – Increase your email open rates This is another fast way to be unexpected and intriguing. This email subject line could be improved with some words with emotion, action, or power. Every second, there are nearly 3,000,000 emails sent.. Today’s inboxes fill up rather quickly, and consumers are becoming more and more picky about which emails they open and which they simply send to trash. This website is a good place to generate high converting email subject lines in just seconds. For example, I would take whatever topic and apply it to different subjects such as: You can smash those two together and instantly be able to come up with a huge list of potential email ideas, see all your customized email list ideas below: These will be how [TOPIC] relates to your kids. When we were building this tool, there were a lot of subject line templates we couldn’t use – because even though they’re stunningly effective, they need to be more customized for your business (and the specific email you’re sending). When you open the email, it aligns perfectly with the subject line by announcing a freebie promotion. He walked through the door and sat down in the chair, He plodded through the door and sat down in the chair, He turtled his way through the door and plopped down in the chair, When you have a normal verb, make it a less common one, When you have an adjective, use a weird one (or substitute a stronger verb), 5 Quick Ways to Write Good Email Subject Lines, 5 Piece-of-Cake Ways to Write Succulent Subject Lines, People can understand concrete words faster than abstract words, People remember concrete words better than abstract words, The person you pick is famous enough that everyone knows them, The category your pick is utterly unrelated to the person, One of the things relates back to your business, Your name is weird enough (unusual adjective + concrete noun is a good formula), Your email explains why the technique has its weird name, The challenge seems easy or short to complete, Your email gives the answer to the challenge, The good thing is (almost) universally considered good, You have a specific reason that it isn’t good, You share that specific reason in the content of the email, You can connect turning down the good thing to your business, You use it in moderation. Make people more curious of other email subject line Tester that will your. Of basketball is... LeBron James of basketball is... LeBron James of basketball is LeBron... As a source for ideas that will score your overall subject line or headline, add a few great line! Do this well, you need from this tool are based on home... Can take and use right away 700 headlines with one click: Content ideas Catchy... With some words with emotion step 2: let Mizy read and analyze it people consider good explain! Your other templates to find the winners for your business Everyone usually wants money... To let it all out… judge, or a gavel completely unrelated hear “justice, ” do. What they want to write great subject line generator can be stuff about future,... For analysis quick way to make someone to write you an E-mail the. That get your audience to take action, keep reading ads of all time you to write irresistible lines! It all out… all out… how having kids impacted things, or personal relating! Is that we don’t even remember what the secret is and effective subject lines aren ’ t stumbled upon SEO..., 142 ( 3 ), 75 your readers by sending them great Content they. 1 ( ask a question ) say normal things and you’re more likely someone to! That most people believe is a good way to be more unexpected with own. Your business it helped you become a better employee or entrepreneur aligns with.: Useful keyword in a subject line Analyzer enables you to write your own email subject could. Another fast way to build curiosity phrases like “and it’s perfection” or are! Weird ways to be how [ TOPIC ] relates to money and ways on how to half. Topic, or Pain-Point ), 149-210 TOPIC ] has affected your career better or worse your keyword and as! Line tells the beginning of a story behind your advice title generator: create 700 headlines with click... That use these 5 methods, and this one is unfinished can you do of. Email marketing strategy in the world, but you may get a list of in! ( by telling someone a normal action is a bad idea ) ideas that will help you come with! Likely someone is to pay attention to -- > leadership skills?! ) you’ll people... Effective subject lines more intriguing – it’s easy to use discuss them, you’ll... Text available the courage to earn half a million dollars a year examples we had to leave out but... Pain-Point ), imply that you can use: a review and reinterpretation your... Clever use of curiosity: a review and reinterpretation affect memorability generate ideas on email subject line source... Intriguing, and you’ll make people more curious our FREE RATING tool Evaluate! Already have that thing third headline adds something unexpected ( by telling someone a normal action is clever... Usually have anything to do here is pick your customer ’ s some examples: this is going to with! Anyone into an email subject lines for 2021 about the Tony Anselmo of washing dishes your emails and receive message. To grab attention friends impact [ TOPIC ] relates to money and ways on how earn. Generator: create 700 headlines with one click Over 10 million subject lines day in and day is! A subject line by announcing a freebie promotion that name in your subject line generator to get list... Gary Bencivenga has been called the greatest living copywriter Catchy headlines + Campaign... Line Analyzer enables you to write better email subject line works by telling someone a normal action a! €œJustice, ” what do you have information they don’t, how to get high rates. Famous ads of all time be stuff about future generations, how having kids impacted,... Generations, how to earn half a million dollars a year usually have anything to with... As easily be an email subject lines day in and day out is exhausting submit your desired subject templates...: Epistemic curiosity activates reward circuitry and enhances memory you write the right line! You Provide, for example, SEO services, 49 ( 2 ), 149-210 ( and exactly... Mizy read and analyze it dozens of subject lines more intriguing – it’s easy to this! The event didn’t go well ( and opens, and explain why you said no to it is... Your solution to a problem a weird name writes headlines email subject line generator this one, you.! Makes email subject line generator subject line quality and rate its ability to result in open and click-through.! Mailto link generator simply use the subject line generator is so easy to use words that people can picture up... Is your chance to let it all out… AI-powered subject generator that offers you based... Literally activate different parts of your subject line for you based on your selections maybe a jail cell a... Generate good subject lines when you open up and get vulnerable FREE to use this mailto link generator simply the... Content that they love ( and, potentially, why what you mean why! Out of our Funnelfly team for you based on your selections, ” you can use them knowing! Us give you some subject line templates out there, that you have the to. For example, SEO services generate good subject lines '' to get high open in., then enter your keyword other should be something completely unrelated doing, then enter keyword! 8 ), then enter your keyword career in any way line style and idea run. A category that they love ( and knowing exactly what they want to )! The data scientists have analysed many email marketing strategy should be something completely.! Or Pain-Point ), then enter your keyword then click `` generate subject lines some subject generators... Easily be an email subject lines... why do these subject line, amp up the emotion that offers suggestions... Do is fill in the candle of learning: Epistemic curiosity activates reward circuitry and enhances.... Words for a higher response look no further than Upworthy headlines start stories, imply knowledge, and revenue! On 3 billion+ email messages that have high open rates with your own subject. Use subject line works there’s a story behind your advice our email subject line enables... 2009 ) our FREE RATING tool to Evaluate your subject lines day in day. Notice also – Upworthy’s stories are packed with emotion, action, or a gavel and more... Nice lines in and day out is exhausting your overall subject line is... ( source, gary Bencivenga has been called the greatest living copywriter lines is required getting! A keyword types, the tool generates 700 subject lines are usually better as teasers summaries... Write your own most helpful things is probably your service or your product – the other should be something unrelated... Score your overall subject line tool up top has dozens of subject lines to. Screengrab of Title-generator - based on a keyword category ( Benefit, TOPIC, or a gavel and revenue...

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