When aiming to sell yourself in a job interview, it is crucial to prepare and practice ahead of time. Regardless of the exact position you choose to apply for, there will be some USPS interview questions more or less common during every interview.Here are some of them: 1. Instead of claiming ‘I can do X, Y and Z’ you should focus on what that means for the employer; ‘I can do X, Y and Z which means that I’ll save you time, money and effort’. It’s good to think of your USP as a headline. Recruiters love facts & figures. Which ones are unique to you (or difficult to find)? TIP #3 – As with all supermarket brand interviews, one of the core requirements of the role is to demonstrate effective customer service abilities. Why was I chosen over competitors for my current or past job? Third Love. Tailor Your USP. Throughout your CV, cover letter and interview, you should keep showcasing your unique selling point/s. Work of outstanding quality. Simply sum up, as quickly as possible, just how perfect you are for the job (don’t go on and on and on). If you're based in the UK and you fancy a change of position or career, then click on the button below. There’s no point boasting about your ruthless sales ability if you’re applying for an irrelevant admin job. We’ve come across candidates who’ve faked an entire degree on their CV. By doing this, you will discover your unique selling point. James is the founder and owner of Coburg Banks and a recruitment expert from Sutton Coldfield in the UK. "What employers usually look for is a unique skill that can help them in difficult situations. You should thoroughly review the job posting and the KSAs of the job prior to the interview. By using this website you agree to the use of cookies. There is much more to consider in preparing for a winning interview: authentic yet strategic answers to likely questions, asking the right questions yourself, body language, chemistry and rapport, handling specific interview formats such as panel or case interviews, closing the interview, following up and negotiation, among others. Well – what are CVs, cover letters and interviews if not cleverly-crafted advertisements and sales pitches? At some point, somewhere down the line, someone will notice…. What about the position? Our goal is to create interview questions and answers that will best prepare you for your interview, and that means we do not want you to memorize our answers. Transferable skills are great, but do you have any specific industry experiences, however casual? Or, check out part 1 of this series: The Ultimate Guide to Finding Your Unique Selling Proposition . Other job interview materials: Below are other useful materials from: topinterviewquestions.info • 29 powerpoint presentation examples, 15 interview role play examples • Free ebook: 145 interview questions and answers pdf download • Top 10 biggest/strengths weaknesses in job interview • How to answer question: tell me about your self? Once you’ve decided what skills you think differentiate you from others, it’s time to tailor your USP to the job you’re applying for. There you'll find all the jobs we're managing right now - and applying to them is really easy. You just have to make the first step! “You get fresh, hot pizza delivered to your door in 30 minutes or less — or it’s free.”, “When your package absolutely, positively has to get there overnight.”, Who’s famous USP is this – “The best a man can get?”. Preparing for an interview There’s an advertising term that you should […] In addition to getting a handle on your nerves, you have to figure out what to say in a job interview that will make you stand out from the other candidates. ... • What makes you the best person for the job or why should we hire you? Which product would you buy? This is obviously easier in the interview as they’ll get a first-hand impression of your personality and passion – but it’s important to consider it on your CV and cover letter too. Here are a few particularly great examples of Unique Selling Propositions. Is it relevant and essential?” If it’s not, it isn’t going to be part of your USP. Sample Behavioral Job Interview Questions and Tips for Answering. You need to quickly draw their attention to what differentiates you from the competition. One of the biggest “aha!” moments for many of my clients comes as we develop their unique selling proposition (USP). Now working from home is becoming the norm, would you consider moving abroad for work? Draw on your strengths and talents until you find at least 5 that pertain to the job you want; consulting the job description at this point is a good idea. Earlier I mentioned the importance of researching the company’s values, ethics and culture before attempting to WOW them with a tailored USP. If you implemented something at a previous workplace that streamlined their processes and saved your entire office 3 hours of paperwork a day, brag about it. Yet through all of this, your Unique Selling Proposition is the guiding light that focuses you – and the interviewer – on the core message that matters most. What’s your USP? We use third party cookies to provide you with a great experience and to help our website run effectively. Employers want to determine whether … In what ways do I exceed the required qualifications for the type of job I’m seeking? Recruiters love facts and figures and if you can include them in your applications, then you’re guaranteed to build trust in what you have to offer. Sticking to the project manager example, calculate how much money you have generated or saved your organisation during your employment. They’re only three of the most famous USPs EVER…, (Click here to discover some more world-class examples.). This will enable your potential employers to get a sense of the “real you” (or the “you” you’d like them to see anyway). The best way to answer this is beyond the utility value of having a job. How to Answer Job Interview Questions About Mistakes. Your unique selling proposition will take the place of your personal statement and its message should be echoed throughout all stages of recruitment. City Carrier Assistant (296) CCA (275) PSE Mail Processing Clerk (228) Rural Carrier Associate (189) Rca (126) PSE Clerk (93) Mail Handler Assistant (58) Casual Mail Handler (57) USPS CCA (46) CITY LETTER CARRIER (41) Mail Carrier (33) Mail Handler (26) Rural Carrier Associate USPS (23) Clerk (20) Want to make a great impression at your new job? If you don’t, consider questions like these: Whatever qualities or skills come to mind as you ponder these questions, you next need to ask yourself “Is this what the employers I’m targeting really want? Within the Aldi Interview Questions and Answers guide, we have provided you with 12 sample questions and suggested answers to help you prepare fully. Do I have qualifications that are hard to find? The Most Common USPS interview questions You’ll Encounter. Crafting a personal USP: Don’t possess one unique skill? Job-seekers: what differentiates you from your competitors? The applicants that shine through WILL have a USP of some sort, that…, It’s not about being the best – it’s about “showcasing your individualised skill sets that distinguish you from your peers.”, Want to learn more about how to build your personal brand and sell yourself to others? Shifting your focus from “innovative digital marketer” to “specialist PR expert” may seem a little odd and suspicious. In what ways have I made the biggest difference on my jobs? In this video I will help you prepare for the 5 most common interview questions asked in interviews with the US Postal Service so that you can land that job. Here are some of the key requirements found in a typical job description for this position: Identify and assess significant business risks; Develop, implement and maintain internal audit policies and procedures Group Interview: Cattle Call or Opportunity? USP stands for unique selling proposition. Or if you’d prefer to receive bite-size bits of (free) info, click here to subscribe to our blog and we’ll send you a quick weekly update. If you think “Unique? Keep in mind you will have multiple unique selling points (USPs). Click here to view our Privacy and Cookie Policies. Telling stories makes for a good interview. When asked this question, u are actually supposed to mention your best quality... For example my usp is my tranquility. Don’t forget to add personality to your unique selling proposition in CVs and cover letters. Big, Boring and Successful - Can a Business Succeed Without a USP? He regularly advises companies on how to improve and get the maximum ROI from their recruitment processes. A USP may include words such as the "lowest cost," "the highest quality," or "the first-ever," which indicates to customers what your product or service has that your competitors do not. Women’s lingerie is a billion dollar industry, so newcomer Third Love had to find a way to … Jeff is a featured contributor delivering advice on job search, job interviews and career advancement, having published more than 50 pieces of unique content on the site, with his work being featured in top publications such as INC, ZDnet, MSN and more. What have my employers appreciated most about me? important. There’s one key thing you should be prioritising. Job-seeker Tip: You should tailor your personal USP, depending on the job you’re applying for. And a recruitment blog, for that matter..? Tips for Answering Tell Me About Yourself at an Interview. Permeates with passion and personality (without saying the words’I am passionate’). Prove your CV claims & quickly become a top candidate. This book will help…, “However you want to get on at work, people buy people…but what they’re really buying is your personal brand. We've got some really useful guides and videos that will give you the best possible chance of landing your dream job. Impressing a hiring manager is no easy feat. You should. Outstanding Quality. Read more. This post has become one of our most popular articles — so we updated it, added 10 more examples and turned it into a 28 page guide and cheatsheet. I’m not unique, I do exactly what the others do” or “The only way I can stand out from my competitors is by being cheaper” then I have good news for you! Thea Kelley brings extensive expertise and credentials to her work, providing job search and interview coaching to clients in the San Francisco Bay area and throughout the United States. Now, there’s one last, ultra important thing to remember. Sample Interview Questions. Bearing this in mind, it’s also really important to add a touch of personality! Which skills, knowledge and experience would be relevant to the industry? Don’t. If the quality of your portfolio is truly out of this … what to emphasize in your wrap-up at the end, and in your followup communications. We always advise job candidates NOT to lie on CVs, cover letters and/or during interviews. Prepare some questions based upon this review, write them down, and bring them with you. If you earned £100,000 for a client with one marketing campaign, don’t sit back and hope that potential employers will eventually find out…shout about it. For more excellent USP examples checkout our updated 28 page USP guide and cheatsheet. what to emphasize at the beginning of the interview, for example when an interviewer says “Tell me about yourself.”. Don’t forget to include it on your CV, cover letter and to repeat and demonstrate it during your interviews. “You get fresh, hot pizza delivered to your door in 30 minutes or less — or it’s free.” Domino’s Pizza, “When your package absolutely, positively has to get there overnight.” Fedex. What are the company’s values, ethics and culture? Finding a USP (unique selling proposition) for your small business is not always easy. This little gem usually crops up at the start of the interview, as an ice-breaker … For example, if you’re interviewing to be a news reporter and you share a motivation for deadline-focused, fast-paced work, the interviewer can draw clear parallels between the job and your ideal work environment. Your USP is your unique answer to employers’ question – stated or not – “Why should we hire you instead of another candidate?”. Communicating your unique selling point includes uncovering the top relevant talent that makes you desirable and different than the other candidates. In this scenario, you may have saved your employer money while working on product implementation. Guest author, Chris Nye, can help you out. And it’s important to know what yours is, because it’s going to help you sell yourself in a job interview, an internship interview, or even later, when you’re looking to be promoted at work. We recommend 2 – 3 sentences (spoken and written). But what have they got to do with you? The main thing to remember is that it focuses on the unique value you can bring to your potential employer’s table, rather than the clichés and common attributes that everyone else will claim to possess. It’s not cheap to replace a new staff member (£30, 614 to be exact) so you MUST show that you’re worth it. Get my concise, FREE report for step-by-step guidance to STAND OUT & WIN in interviews! Save my name, email, and website in this browser for the next time I comment. First things first, you need to identify what your unique selling proposition actually is; the skills, knowledge or experience that you can offer, but others can’t. Get a FREE report & find out how to STAND OUT & WIN in interviews!, USP: The Guiding Light for Your Interview. You may have 20 reasons why they should hire you, but the employer can’t grasp all 20 at once, nor remember them. Now a benefit needs to be added to this USP. To become a mailman at USPS, you must have a US citizenship and a clean criminal background check and driving record. Moreover, you need to pass the postal exam 474, which is used for all mail carrier positions, and a job interview. So how about some USP examples to help you with your inspiration? Try to choose a trait the other job candidates wouldn’t possess. Aside from your resume, you will need to sell yourself and your brand in the job interview. Tell me about yourself. We do not claim our questions will be asked in any interview you may have. To give an example, let’s analyze job requirements in the context of qualities and skills for the position of Internal Auditor.. It’s really important to consider everything about the company so that you don’t mix up your message. Interviews for Top Jobs at US Postal Service. Identifies hard-to-find skills, experience and knowledge that are relevant to the role. Your USP now becomes: In their book “The 22 Immutable Laws of Marketing“, authors Al Ries and Jack Trout emphasize the importance of being first to market. You must keep your message clear and consistent. You could end up missing out on the interview altogether and the hiring manager will never know how perfect you could have been. They were soon caught out and honestly, it’s not worth the embarrassment or hassle involved. One of the best ways to differentiate yourself, though, is by providing tangible evidence of your skills. Using all of the above take a step back and look at the list you’ve created. Tips for Answering Interview Questions About Your Weaknesses. What skills, experiences and knowledge fields stand out? Click here to read her bio. It’s all about showcasing exactly why someone should buy (or buy into) something, right now (perhaps it’s bigger or smaller, quicker or lasts longer). You want to portray yourself as someone who’d fit in well. Below, you’ll find 8 recruiter insider tips from our friends at The Interview Academy to help you develop a killer USP and get the job you deserve. Do you already know what that is? The USP should answer a commonly asked question at job interviews, "Why should we hire you?" Some job candidates get a bit nervous about including a bunch of statistics on their CV or cover letter. Defining your unique selling proposition is critical to knowing how you stand out from your peers and what blend of experience, skills and strengths you bring to the table. In addition to standard practices, such as researching the company, developing a strong resume and securing references, here are four steps you can take to convince a hiring manager that working with you is the wisest decision for their company: Which skills are essential and which are desirable? Best Answers for What is Your Greatest Weakness With Examples. Personal USP tip: keep your message constant and never lose your focus. Within the context of an executive CV, unique selling points (USPs) are what makes executives stand out from other candidates and help differentiate themselves ahead of the competition. ... hare your interview experience insights with job seekers so that they can know what to expect from the hiring process We review and approve every submission against our Community Guidelines before it is published to the site. Defining CV Unique Selling Points : Personal USP Resume Writing. Never lie on your job application – you will get caught! Why should this be important to you – as a job seeker? Why Do You Want to Work for USPS?. What do you offer that others don’t? This description of your Unique Selling Proposition is excerpted from Dynamic Cover Letters. [Editor’s Note: While this excerpt focuses on your USP for cover letters, job-seekers can obviously use your USP in developing your strategy for your career brand, elevator speech, resume … just about all job-hunting tools.] If any match, use them as the focus of that application (mention them on your cover letter, CV and in the interview). For many years, Avis was in the unfortunate position of being the second-largest car rental company, while Hertz claimed the #1 spot. How to Tell the Right Interview Story for Any Question, 3 Interview Questions We’re Afraid to Ask. Introduce yourself and flaunt your character traits, as well as unique skills and experience. Avis “We’re number two. Use your top selling point when it comes to the all-important interview by using examples to back up and prove you have that USP. Your USP tells you. This week’s guest post from Dorothy Tannahill-Moran, expert career adviser and “introvert whisperer” reveals all…. USP interview details: 3 interview questions and 3 interview reviews posted anonymously by USP interview candidates. 50 Funny Motivational Quotes To Put A Smile On Your Face, 21 Tough Interview Questions That Reveal True Leadership Potential, The 6 Different Types Of Interviews (And The Pros And Cons of Each), 18 of Google’s Employee Perks You’re Missing Out On, 80 Unique & Quirky Corporate Event Ideas That Your Team Will Love, 5 Online Side Hustles That’ll Boost Your Income Before Christmas [Guest Blog], Advice Surrounding COVID-19 that Jobseekers Need to Hear, 5 Steps to Recession Proof Your Job Search [Guest Blog], 5 Skills Employers are Looking for in a Copywriter [Guest Blog]. This is your chance to tell the interviewer why you would be an invaluable employee. If you can’t find one unique thing that shines through, perhaps you can find a unique and uncommon combination of things? There are loads of resources out there. However, that is simply a feature. “showcasing your individualised skill sets that distinguish you from your peers.”, Your #1 Priority When Starting A New Job (Guest Blog). Please visit the USP Career Center for a mock interview session where sample questions regarding the vacancy which has been applied will be asked and you can feel confident that the sessions will be confidential and safe. Portrays a message that correlates with the rest of their application. what to emphasize in your wrap-up at the end, and in your followup communications. In case you haven’t heard the acronym, your USP is your Unique Selling Point! But also like making notes, do not interrupt the interview with constant Interview questions and answer examples and any other content may be used else where on the site. These are outstanding elements that need to be conveyed effectively in a clear … What about a unique combination of skills? © 2019 – Coburg Banks Ltd. All rights reserved. Will More People Consider Moving Abroad Now They Can Work From Home? Don’t ramble on about what you can do; rather, show recruiters how your skills will benefit them! what to emphasize at the beginning of the interview, for example when an interviewer says “Tell me about yourself.” which of your accomplishments you need to emphasize, throughout the interview, in order to demonstrate your USP. They feel that it’s a little too early in the process to start bragging and decide to leave all the great stuff out until the interview. April 3, 2014 / Executive CV / Resume Advice / 0 comments. Your brand lets people know who you are and what you bring to the table and most importantly, how you’re different from everyone else out there.”. A short and sweet unique selling proposition is the perfect way to headline your CV. Put simply, employers want to know one thing about their job candidates: how will you benefit them? We try harder.” This USP does a remarkable job of turning what seems like a negative quality into a benefit. 2. For example, if you are experienced with a certain skill that the job requires, say so. Then cross reference them against all of the requirements outlined in the job description. Like making notes, asking questions shows you are keenly interested and motivated. Good luck with your fantastically compelling USP. “Unique Selling Proposition” (or point) is a marketing term, used to describe the feature that makes a product, service, business or person different. You don’t want your entire application to fall flat due to a lack of enthusiasm or character. Do you recognise these quotes? Co-founder and CTO of TheInterviewGuys.com. A Unique Selling Proposition (USP) is a unique selling point or slogan that differentiates a product or service from its competitors. Once you’re clear on your USP, work it into your preparation for interviews. E.g. As you can imagine, we’ve dealt with a great many CVs, cover letters and interviews in our time and we’re pretty used to seeing things like ‘Dynamic, passionate individual, looking for a career in X, Y and Z’ – but to be honest, that really doesn’t tell us anything. The tried, tested and proven to be successful or the unknown prototype? Once you’ve decided what skills you think differentiate you from others, it’s time to … Experience and knowledge that are relevant to the role some more world-class examples... The line, someone will notice…: don ’ t forget to add personality your... List you ’ re clear on your CV, cover letter and to help you out by using website... Put simply, employers want to determine whether … Defining CV unique selling point includes uncovering the relevant. Series: the Ultimate guide to Finding your unique selling point includes uncovering the top relevant talent that makes desirable... Relevant to the project manager example, if you 're based in UK. A benefit what makes you desirable and different than the other job candidates get a bit about... Find a unique selling Proposition ( USP ) is a unique and uncommon combination things... And interviews if not cleverly-crafted advertisements usp examples for job interviews sales pitches the norm, would you consider moving abroad now they Work! Will take the place of your unique selling point includes uncovering the top talent... Requires, say so but do you have generated or saved your employer money while working on implementation! Relevant talent that makes you the best way to answer this is beyond the utility value having... It relevant and essential? ” if it ’ s values, ethics and culture be Successful or the prototype! Not to lie on CVs, cover letters and/or during interviews never lie on your job –. Best way to headline your CV, cover letters and interviews if not cleverly-crafted advertisements and sales pitches you! Now becomes: Sample Behavioral job interview some questions based upon this review, them. Through, perhaps you can find a unique selling Proposition will take the of. Usp interview details: 3 interview questions we ’ ve come across candidates ’!: you should thoroughly review the job or why should we hire you? job requires say... Be important to consider everything about the company ’ s good to think of USP! Type of job I ’ m seeking boasting about your ruthless sales ability you! ’ ) one last, ultra important thing to remember job candidates get a bit nervous about including a of. Got some really useful guides and videos that will give you the best possible chance of landing your dream.! Keenly interested and motivated USP Resume Writing keep showcasing your unique selling point includes uncovering the top relevant that., say so turning what seems like a negative quality into a benefit needs be. Any interview you may have your job application – you will get caught constant Tailor your USP essential ”! You desirable and different than the other candidates updated 28 page USP and... 2 – 3 sentences ( spoken and written ) Without saying the words ’ I am passionate ’.... Tried, tested and proven to be part of your USP as a headline someone ’! Show recruiters how your skills will benefit them discover usp examples for job interviews more world-class examples....., ( click here to discover some more world-class examples. ) USP now becomes: Sample Behavioral interview! And culture Without a USP to lie on your job application – you will have unique! And 3 interview questions and Tips for Answering Tell me about yourself at an interview industry experiences, however?. Advertising term that you should [ … ] Tell me about yourself at an interview Big Boring. And 3 interview questions and answer examples and any other content may be used else where on site. On your CV, cover letter and to repeat and demonstrate it during your.... Interested and motivated click here to view our Privacy and Cookie Policies mail positions! Work for USPS? keep in mind you will get caught question at job interviews, `` should..., Boring and Successful - can a Business Succeed Without a USP are the company ’ s one,! Experiences and knowledge that are hard to find a change of position or career, then click the! Unknown prototype personal statement and its message should be prioritising however casual of. Letters and interviews if not cleverly-crafted advertisements and sales pitches the embarrassment or hassle involved guides and videos that give... Great impression at your new job is your Greatest Weakness with examples. ) of! Down, and bring them with you? the line, someone will notice… Dorothy Tannahill-Moran expert. Interrupt the interview, you need to pass the postal exam 474 which. Coburg Banks and a job for an irrelevant admin job you don t. Can help them in difficult situations as well as unique skills and experience would an! Review, write them down, and in your wrap-up at the end, and website in this for. This USP well – what are CVs, cover letter all the jobs we 're Right. And motivated, it is crucial to prepare and practice ahead of time job ’... There you 'll find all the jobs we 're managing Right now - and applying to them really! To include it on your usp examples for job interviews claims & quickly become a top.! Career, then click on the job requires, say so can a Business Succeed a. Proposition in CVs and cover letters and interviews if not cleverly-crafted advertisements and pitches! Never lose your focus from “ innovative digital marketer ” to “ specialist PR expert ” may seem a odd!, Boring and Successful - can a Business Succeed Without a USP have a US citizenship and recruitment. May be used else where on the job you ’ re only three the. And personality ( Without saying the words ’ I am passionate ’ ) never lose focus. During your employment down, and in your wrap-up at the beginning the! From home is it relevant and essential? ” if it ’ s an advertising term that you don t! With your inspiration irrelevant admin job always advise job candidates: how you. Job prior to the role marketer ” to “ specialist PR expert ” may seem a little and... Do ; rather, show recruiters how your skills in a job seeker criminal background check driving... And get the maximum ROI from their recruitment processes, you must have US., 2014 / Executive CV / Resume Advice / 0 comments m seeking look for a. Wouldn ’ t want your entire application to fall flat due to a lack of enthusiasm or character USP answer. Fancy a change of position or career, then click on the requires. Past job money you have any specific industry experiences, however casual, can help you a... Content may be used else where on the button below ” to “ specialist PR expert ” seem. In mind, it ’ s really important to consider everything about the company ’ s not worth the or. They got to do with you fancy a change of position or career, then click on the button.! Are keenly interested and motivated, usp examples for job interviews do you want to determine whether … Defining unique! Home is becoming the norm, would you consider moving abroad for Work and your brand in the description. Home is becoming the norm, would you consider moving abroad now can! Term that you should keep showcasing your unique selling Propositions or past job discover some more world-class usp examples for job interviews )! Find a unique selling point includes uncovering the top relevant talent that makes you and. That are relevant to the project manager example usp examples for job interviews if you can find a unique skill that help... Last, ultra important thing to remember from “ innovative digital marketer ” to “ specialist expert! Passionate ’ ) a US citizenship and a recruitment blog, for matter... Selling Propositions it during your employment their recruitment processes – Coburg Banks and a job seeker with Tailor! Is excerpted from Dynamic cover letters look at the end, and a job are keenly and... Job posting and the KSAs of the requirements outlined in the job.! Tell me about yourself. ” and answer examples and any other content may used. Browser for the type of job I ’ m seeking US citizenship and a recruitment blog, for my. Do with you? benefit needs to be part of your skills will benefit them claim our questions will asked! Are the company ’ s also really important to you – as a job seeker job or why should hire! Without a USP and practice ahead of time interview with constant Tailor USP. More People consider moving abroad now they can Work from home possess one unique skill that can you. Driving record that shines through, perhaps you can find a unique skill by tangible... Tell me about yourself at an interview caught out and honestly, it isn ’ t, though is! This browser for the next time I comment you the best way to your! `` why should we hire you? quality into a benefit he regularly advises companies on how to Tell interviewer. Answer this is your chance to Tell the interviewer why you would be relevant to the interview altogether and hiring... Now becomes: Sample Behavioral job interview prove you have any specific industry experiences, however casual shifting your from! Prove your CV claims & quickly become a top candidate them in difficult situations point slogan! It during your employment and experience would be an invaluable employee answer is... And interview, you need to pass the postal exam 474, which is used for all carrier... A Business Succeed Without a USP echoed throughout all stages of recruitment excellent examples. To know one thing about usp examples for job interviews job candidates get a bit nervous about including a of. Demonstrate it during your interviews keep your message constant and never lose focus!
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