The hatchbacks were discontinued, now offered only as a four-door sedan and a five-door station wagon. Lincoln-Mercury continued sales of the Marquis alongside its successor through the end of the model year (retiring the Brougham trim). 1970 marked the entry of Mercury into the subcompact segment. Sized between Ford and Lincoln, Mercury adopted a 116-inch (2,900 mm) wheelbase (four inches [100 mm] longer than Ford, six inches [150 mm] shorter than the Lincoln-Zephyr) with a body six inches (150 mm) wider than Ford. Created in 1938 by Edsel Ford, Mercury was marketed as an entry-level premium brand for nearly its entire existence, bridging the price gap between the Ford and Lincoln model lines. The counterpart of the Ford LTD, the Marquis was developed as a competitor of the Chrysler New Yorker, the Oldsmobile Ninety Eight, and Buick Electra. From 1963 to 1966, the optional reverse-slant roofline with retracting rear window was unique to Mercury, featured by no other American brand. The Montego struggled to gain market share against competitive sedans, partly due to model overlap with the Grand Marquis (in contrast, Ford had long ended marketing for the Crown Victoria and ended retail of the model line after 2007). On November 1, 1945, the first 1946 Mercury Eights rolled off the assembly line. The Mercury Mariner is an SUV. After 12 years nearly unchanged, the Grand Marquis underwent a larger-scale redesign, sharing no body commonality with the previous generation. In 1984, Mercury introduced what would become its final brand emblem (pictured in the article information box). Through the mid-2000s, Ford began to pare down the Mercury model line, ending the development of direct counterparts of new Ford model lines. By 1992, the feature was adapted by all Mercury vehicles (except for the Cougar and Grand Marquis). For 1992, the Mercury model line would undergo an extensive update, introducing new generations of its best-selling model lines. To consolidate development and production, the Mercury Eight shared much of its bodyshell with Ford, distinguished by its 4-inch (100 mm) longer wheelbase. "Autotrader" is a registered trademark of TPI Holdings, Inc. used under exclusive license. [16] In a move upmarket, the slow-selling Medalist was discontinued, with the Monterey becoming the standard Mercury line. Come find a great deal on used Mercurys in your area today! In the mid-1950s, Mercury introduced "The Big M", the namesake letter with horizontal extensions at its bottom;[42] at the time, Mercury was a prime sponsor of The Ed Sullivan Show. The product of a joint venture with Nissan, the Mercury Villager was launched as a 1993 model as the first Lincoln-Mercury minivan (Mercury never marketed the Ford Aerostar). Slotted below the Montego, the Comet made its return as a counterpart of the Ford Maverick (sharing much of its chassis underpinnings with the 1960 Comet). Competing against Oldsmobile within General Motors, Mercury also competed most directly against Chrysler's DeSoto. On June 2, 2010, Ford announced the closure of the Mercury line, effective at the end of the year as the company concentrated its marketing and engineering efforts on the Ford and Lincoln model lines. Mercury is a defunct division of the American automobile manufacturer Ford Motor Company. Mercury Prices and Values: Mercury is a division of Ford that was founded by Edsel Ford in 1939 as an entry-level luxury brand, traditionally positioned and marketed between Ford and Lincoln.Mercury models are now all based on Ford platforms. 1987 saw Mercury revise its model lines in a move upmarket. After a two-year hiatus, the S-55 returned for 1966. Sold only in Canada, Ford ended sales of Mercury-badged trucks after 1968 (sales of the Mercury version of the C-Series COE continued through 1972); during the 1960s, the M-series shifted closer in appearance to its Ford counterpart. We have thousands of listings and a variety of research tools to help you find the perfect car or truck Mercedes-Benz car price starts at Rs 41.30 Lakh for the cheapest model which is C-Class and the price of most expensive model, which is S-Coupe starts at Rs 2.60 Crore. Introduced in 1964 as a performance-oriented submodel of the Comet, the Mercury Cyclone became a standalone model range slotted above the Cougar; the aerodynamically-optimized Cyclone Spoiler II was homologated as the 1969 Mercury entry for NASCAR. After ending the importation of the Capri II in late 1977, leftover examples were sold through the 1978 model year. In 1967, Mercury introduced its two most successful nameplates, the Cougar and Marquis. The Marquis and Monterey were given an exterior update, adopting a "pillared hardtop" roofline (frameless door glass supported by a thin B-pillar). 1950 Mercury Monterey. Centered in the grille, the silver Mercury emblem is a set of three stacked obtuse angles (also in silver). Introduced in Canada in 1975, the Bobcat was the Mercury counterpart of the Ford Pinto, sharing its coupe, hatchback, and station wagon body styles. [1][2] The final Mercury automobile, a 2011 Mercury Grand Marquis, rolled off the assembly line on January 4, 2011. Alongside the lack of a Mercury version of the Ford Focus in 2000, no version of the Ford Edge, Freestyle/Taurus X, or Flex entered production (the Edge and Flex were offered by Lincoln as the MKX and MKT, respectively). Research the Used 2011 Mercury Mariner with our expert reviews and ratings. The Cougar base coupe, sedan, and wagon were counterparts of the Ford LTD II, with the Cougar XR-7 hardtop becoming a counterpart of the Ford Thunderbird. 'Bob' Gregorie. The combined model line fell below sales projections, partially due to an unstable exchange rate between the US dollar and the West German mark; at US$25,000 (approximately $51,564 in current dollars), the Scorpio rivaled the Town Car in price, yet bore a close resemblance to the Taurus and Sable. The sedan line was faced with reduction, as both the Tracer and Mystique were in their final model year. While remaining eighth in sales from 1957 to the end of the decade,[16][17] Mercury saw a 60 percent drop in sales in 1958, outranked by Rambler in sales. Intended as the successor for the Comet, the Monarch led to a completely new market segment: the luxury compact car. In 1965, Meteor returned the Rideau and Montcalm names, using a Ford Galaxie body with a Mercury grille. [citation needed]. Taking the role of the Lynx, the Mercury Tracer was the first Mercury car since 1960 with no US-market Ford equivalent. Just two years after its debut, Mercury was doing its job as the br... 2dr sedan, good body and paint, nice redone interior, converted to 12 volt, flathead V8, 3spd, www tires, runs/drives. In 1975, the Monarch nameplate would again become associated with Mercury (in both the United States and Canada), becoming the counterpart of the Ford Granada. If you’re looking for a flashy car, you’ll want to consider something other than the 2010 Mercury Milan Hybrid. To streamline production, Mercury did not use a division-specific engine, offering a 239 cubic inches (3.92 l) version of the Flathead V8 (producing 95 hp [96 PS; 71 kW]). This rare 1941 Mercury Club Convertible just rolled into our Boca Raton, FL showroom. Gateway Classic Cars Dallas is proud to present a Fully Frame off restored award show winning 1941 Mercury Eight 19A Convertible. A standard trim of the Cougar replaced the Monarch; a counterpart of the Ford Granada, the Cougar was largely a Zephyr with a formal roofline and Marquis-influenced fascias. Use Classics on Autotrader's intuitive search tools to find the best classic car, muscle car, project car, classic truck, or hot rod. The Mariner, Milan, and Grand Marquis were produced through the end of 2010 for a shortened 2011 model year. For performance-oriented trims, XR was used (Cougar XR7, Topaz XR5, and Capri XR3). Alert me by email if a price drops or a special offer is available. A rental car shortage in Tasmania is bad news for travellers but the surge in demand has been a welcome boost for a local business, which says it offers competitive prices. Following the 1994 model year, the Capri was discontinued (as its Mazda donor platform ended production, coinciding with declining sales). Research used 1997 Mercury values for all models. [3] As Ford announced the closure of the Mercury brand, signage related to the brand began to disappear from Lincoln-Mercury dealers. 12. Following the 1974 discontinuation of its engine, Lincoln-Mercury ended its sales of the DeTomaso Pantera. Deriving its name from Mercury wood-trim station wagons, the Villager was produced by Ford alongside Nissan Quest; both vehicles shared a chassis and engine with the Nissan Maxima. For many years after its production, the 1949–1951 Mercury Eight (most commonly in a two-door form) would develop a following as a street rod, making an appearance in several films. Don't miss what's happening in your neighborhood. Find Used Mercury Cars for Sale by Model. Initially associated with full-size sedans and personal luxury cars, Mercury also diversified its model range. For 1966, the Comet shifted into the intermediate segment, effectively replacing the Meteor. "Mercury V8" redirects here. Price. For non-station wagons, Mercury introduced "S" sub-models to market sportier content; along with higher performance powertrains, the option packages included full-length consoles, floor shifters, and bucket seats with the S-22 (Comet), S-33 (Meteor), and S-55 (Monterey). In contrast to the Mercury (and the Monarch) of the 1950s, which was derived its body from Lincoln, the Meteor combined a Ford body with a Mercury grille and trim. For 1995, the Topaz was replaced by the Mystique, offered only as a four-door sedan. First making an appearance in the 1946 Mercury Eight, the design was revived in the 1961–1964 Monterey/Colony Park. Sharing nearly identical bodywork with Ford trucks, Mercury-badged trucks were largely distinguished by a division-specific grille and exterior trim and badging. Previewed by the 1956 XM-800 concept car, the Turnpike Cruiser (the pace car of the 1957 Indianapolis 500) was slotted above the Montclair, distinguished by its quad headlamps and retractable rear window. While upper-trim models (such as the Grand Monarch Ghia or Marquis) would feature a crest on the hood or grille, lower-trim models (such as the Monterey or Montego) featured a crest in places such as the wheels. Join millions of people using Oodle to find unique used cars for sale, certified pre-owned car listings, and new car classifieds. The design would reappear in the debut of the Mercury Cougar, as designers sought to differentiate the model from the Ford Mustang. For the third time since 1980, the Cougar underwent a ground-up redesign, adopting a completely new chassis alongside the Thunderbird (keeping its notchback roofline). | Drive Arabia [5] While the nameplate was briefly used by Chevrolet for 1933 (Chevrolet Mercury), the Roman god name was personally selected from over 100 potential model and marque names. [14] The Edsel Citation and Edsel Corsair shared their chassis (and roofline) with Mercury, with the entire division overlapping Mercury in price (a key reason behind its failure). [17] Coinciding with the discontinuation of the Edsel Corsair and Citation, Mercury produced its own body and chassis (for the first time since 1940). Prices (141) Photos (158) ... 1966 Mercury Monterey 2dr H/T, nice car, good body and paint, nice original interior, big block V8 auto, PS, new steering gear box and... More. The Capri was restyled with a hatchback and was renamed the Capri II. By the beginning of the 2000s, the Mercury division began to struggle in efforts to modernize its brand image. These prices reflect the current national average retail price for 2010 Mercury Grand Marquis trims at different mileages. During the 1990s, the division would see major redesigns of its best-selling model lines and would diversify its product line by introducing its first minivan and SUV product lines. Far more aerodynamic than its predecessor, the exterior of the Grand Marquis was better-received by the marketplace than that of the Chevrolet Caprice and Buick Roadmaster (and the Ford Crown Victoria); sales of the model line doubled from 1991 to 1992, leading it to become the best-selling Mercury sedan through much of the 1990s. While the Lincoln-Zephyr reentered production, the Zephyr nameplate was discontinued (Lincoln discontinued the Continental after 1948). As a 1985½ model, the Lynx underwent a mid-cycle update, adopting flush headlamps and a black-painted grille (in line with the Topaz). While the chassis was carried over, it underwent major handling upgrades, marking the introduction of the first overhead-cam V8 engine in an American-brand car. [14] In 1951, Mercury regained an automatic transmission option (for the first time since the 1942 Liquamatic), with the "Merc-O-Matic" 3-speed automatic (a rebranding of Ford Cruise-O-Matic). Find 1949 Mercury Cars for Sale on Oodle Classifieds. The emblem became the final design featured for a hood ornament of an American-brand automobile, offered as an option for the Grand Marquis for 2005 (for a single year). You have reached the maximum number of saved vehicles (1000) Poorly received by critics and buyers, sales of the model line collapsed (to less than one-third of 1979 levels). Intended to compete against the hardtop coupes from General Motors, the Monterey simulated the appearance of a convertible through the use of a canvas or vinyl roof (though with a pillared roofline). Mercury is a defunct division of the American automobile manufacturer Ford Motor Company.Created in 1938 by Edsel Ford, Mercury was marketed as an entry-level premium brand for nearly its entire existence, bridging the price gap between the Ford and Lincoln model lines.Competing against Oldsmobile within General Motors, Mercury also competed most directly against Chrysler's DeSoto. While intended to expand the nameplate recognition of the model line, the revived Sable declined further in sales (becoming the slowest-selling Mercury sedan). 1974 marked several significant changes throughout the Mercury model range, transitioning towards higher-content model lines. This car has always been taken care of and still has solid original floors a... 1941 Mercury Eight Beautiful shape inside and out Runs and drives strong with no issues Completely solid front to back including underbody No leaks, no smoking, no weird noises Engine is a 239 cu F... West Coast Classics are proud to present this absolutely exceptional and stunning example of this virtually all stock and completely rust and accident free and very rare 1941 Mercury 09A 2 Door Con... 1941 was a big year for Mercury, In 1941 Mercury Eight got all-new styling and some engineering improvements. After 12 years nearly unchanged, the Colony Park wood-trim station wagon was discontinued after a short 1991 model year, losing ground to minivans, full-size vans, and large SUVs. In 1982, Mercury introduced its first two-seat vehicle; the Mercury LN7 was marketed as a counterpart of the Ford EXP. While again shared with Ford, the Mercury model line underwent a major revision, with the Marquis expanded to a full model range (alongside the Ford LTD) and the Colony Park no longer marketed as a separate series; the Park Lane and Montclair were discontinued. For 1971, Mercury gradually distanced itself away from performance vehicles. In 1955, Mercury underwent a redesign of its model line. 1999 marked multiple changes to the Mercury line. While Mercury became fully distinct from Edsel (quietly discontinued at the end of 1959), the future of Lincoln-Mercury remained at risk, with the Lincoln division losing over $60 million from 1958 to 1960. [7][8] Following the popularity of Mercury, Ford revised its branding, with De Luxe Ford repackaged as a trim line; following the 1940 discontinuation of the Lincoln Model K, all Lincolns were Lincoln-Zephyrs (including the Continental). Skipping the 1998 model year, 24,704 Mercury vehicles were added to lightbar. 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